Podcasts Technology AWESome EarthKind Power of Earth Geothermal Heating - Ep 7 - Creating Home Sustainability Solutions with Innovative Financing with Eric Howarth, GoodLeap

Power of Earth Geothermal Heating - Ep 7 - Creating Home Sustainability Solutions with Innovative Financing with Eric Howarth, GoodLeap

Published: Aug. 30, 2021, 9 a.m.

Quantum Quote: \u201cIf everybody is thinking the same, then somebody isn\u2019t thinking.\u201d \u2013 General George Patton

In this time of the pandemic, everything we do is done at home. Everyone\u2019s inside and we\u2019re at home for the whole day, therefore our energy consumption gets higher as well.

Many people are doing home improvements, but not everyone can afford the upfront investments necessary to improve energy efficiency and reduce their energy costs.\xa0

Did you know that GoodLeap finances half of the residential solar installations in the United States? Now, you can now be financed to purchase geothermal heat pumps and other energy efficiency products in 15-20 year contracts. You can even apply tax credit or grants toward the loan and lower the payment after 18 months, making your project cash positive!\xa0\xa0

With geothermal, you can see at a 2/3 reduction in your annual heating and cooling costs compared to oil or propane..

Moreover, if you\u2019re a contractor, you can also learn how to sell financing and improve your sales. The renewable energy technologies are getting more affordable and cost effective. This is most evident with solar, where the installed prices have decreased from $10 per watt a decade ago - to under $3.50 per watt today!

Check out this week\u2019s AWESome EarthKind Energy podcast where we interview Eric Howarth, the Vice President of Home Innovation Solutions in GoodLeap.

Eric Howarth has 20 years of experience in the home improvement financing space. In this time, Eric has run large-scale manufacturer and distribution financing programs and has taught thousands of contractors to use financing to upsell into high efficiency and renewable energy.

Eric has been working with GoodLeap for two and a half years. Currently, GoodLeap is already the largest solar-lender in the space, with about 50% market share of all US residential solar system sales.\xa0

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Download a free webclass to discover how easy it is to get ultra-efficient geothermal heating and cooling installed in your home \u2013 without the pain of emptying your savings account.

In \u201cThe Power Of Earth With Comfort\u201d From Climate Master webclass, you\u2019ll discover the answers every homeowner needs to know, including:

  • How geothermal heating and cooling can draw energy from the ground beneath our feet (for pennies)
  • Why homeowners everywhere are making the switch
  • The secrets to securing utility incentives and tax credits to pay for a large portion of your new geothermal system

and much more\u2026

If you are tired of rising energy costs and want to save up to 70% on your energy bills, Go to www.AWESomeEarthKind.com and download this FREE special event that will show you exactly how to get geothermal heating and cooling installed in your home.

We\u2019d like to hear from you! Please help us understand how AWESomeEarthKind can help you achieve your clean energy goals \u2013 and you\u2019ll automatically be entered into a Sweepstakes for a Free LED Light Fixture:

SEND YOUR FEEDBACK TODAY

\xa0SuperNova #1. The number one thing I\u2019ve seen over the years that changes contractor stars is to consistently offer low monthly payment options. Nobody likes to write a big check. Nobody likes to empty their bank account of cash. If you can get them a low monthly payment, you have a much better chance of closing the job.

SuperNova #2. It really starts not just with the homeowner education but teaching the contractor to be comfortable selling financing in the home to open up those opportunities for energy efficiency.

SuperNova #3. Don\u2019t put your own preconceived notions on the customer. Offer them everything and let them choose their preferred payment option.\xa0

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Worst Career Moment: \u201cI was giving a speech at the million solar roofs initiative in 2008, and just before I went on, I got a call from my rep that literally said all of my programs have been shut down\u2026 It was a life lesson for me not to put all my eggs in one basket.\u201d \u2013 Eric Howarth

Aha! Moment: \u201cMy 100th time at home with the contractor. I was with a contractor that was small and their main goal was to be just entrepreneurs and do whatever. In the home with them, sitting in front of the customer, he started trying to close the transaction without offering financing. Here I am the financing guy, and he just went right to the price of the unit. Instead, I calculated the payment and I just said, \u2018hey I am the financing person and that payment would only be x for month\u2019. The light went on for them and they grew. Now, they\u2019re a $70 million company.\u201d \u2013 Eric Howarth

\xa0Best Advice He\u2019s Ever Received: \u201cAlways be patient. You don\u2019t have to make instant decisions all the time.\u201d \u2013 Eric Howarth

Personal Habit that Contributes to Success: \u201cListening to my clients on what they need so I can help them grow their business.\u201d \u2013 Eric Howarth

Internet Resource: NEXT IQ

Book Recommendation: The Wheel of Time by Robert Jordan

Magic Wand: \u201cI would wish that everybody could be at peace.\u201d \u2013 Eric Howarth

WTF or F: \u201cI was with a finance group that was trying to recruit me. We were sitting down for dinner and lightning knocked the power out. The restaurant we were in was a steakhouse where you cook your own steak. They had barbecue pits in there, and so they needed the power to pull out the smoke. Without power, the place started filling with smoke. We all had to go outside of the restaurant, and they had this little tiny cover in the front. There wasn\u2019t enough room for everybody.We were all dressed up for a business thing, and were a hundred percent soaked in about two seconds.\u201d \u2013 Eric Howarth\xa0\xa0

Most Energized About Today: \u201cI love where I work. I love the people I work with. I\u2019m energized about the company that I work for. It\u2019s an amazing group of people.\u201d \u2013 Eric Howarth

Next Step: \u201cI\u2019m rolling out home improvement to the US, so I\u2019m totally excited about it. We\u2019ve come out with a really strong program, a great technology that could literally process a loan in less than two minutes.\u201d \u2013 Eric Howarth

Parting Advice: \u201cOffer a monthly payment as your first option every single time; and then for your cash buyers, still offer them a no-interest, no-pay option.\u201d \u2013 Eric Howarth

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