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# Summary
\\nToday on the show I am talking to Martin Huber Co-Founder and CEO of AMRAX.
\\nWe will talk about their product Metaroom; an AI application that is build on-top of consumer smartphones and makes it possible to create a digital twins of buildings for indoor user cases, like interior and light design.
\\nWe will focus less on algorithms and Machine Learning Methods, but on the impact that sensors and hardware platform have on the AI applications that can be build on top of them.
\\nMartin will explain how Apple's LiDAR Sensors, available in their pro devices, in combination with the Apple Roomplan API are a unique and powerful platform to build AI applications, but at the same time forces one to focus on vertical integration and solutions. We will discuss how as an AI startup in this space one has to be super focused to be successful.
\\n# TOC
\\n00:00:00 Beginning
\\n00:02:57 Guest Introduction
\\n00:05:08 Building hardware vs. writing software
\\n00:07:12 AMRAX & Metaroom by AMRAX
\\n00:13:51 3D Reconstruction with and without LiDAR
\\n00:24:45 Data processing on device & in the cloud
\\n00:30:55 Strategic positioning as a startup
\\n00:37:11 Digital twin for smart home use cases
\\n00:43:47 Future LiDAR sensors and their impact
\\n# Sponsors
\\nQuantics: Supply Chain Planning for the new normal - the never normal - https://quantics.io/
\\nBelichberg GmbH: We do digital transformations as your innovation partner - https://belichberg.com/
\\n# References
\\nMartin Huber - https://www.linkedin.com/in/martin-huber-b940a084/
\\nLidar - https://amrax.ai/news/power-of-lidar
\\nMetaroom - https://www.linkedin.com/showcase/metaroom-by-amrax/
\\nApples Roomplan - https://developer.apple.com/augmented-reality/roomplan/
\\nSony LiDAR Sensors - https://www.sony-semicon.com/en/news/2023/2023030601.html
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