BROADCASTS.com

2020 brought explosive growth to podcasting, but how can you stand out OR at the very least, build a structure around marketing your show? Recording & publishing a podcast is merely the first step. It is all the things you do around the show which will help it achieve its potential.\nToday\u2019s episode is almost like a mini crash course in podcasting and marketing. No matter if you\u2019re new to podcasting or if you\u2019ve been around the block a few times, sometimes it is important to be reminded of the fundamentals. Matt talks about everything from changing your mindset, to the fundamental parts of marketing your podcast, to making the back-end operations easier using tools and streamlining your process.\nIf you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you\u2019re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.\nToday you\u2019ll learn about:\n\nChapter 1: The explosive growth of podcasting\nChapter 2: Changing your mindset:\n\nConsistency plus audience\nEvolve your premise over time\nChoose a goal\n\nChapter 3: The fundamental parts to marketing podcast\n\nWebsite or a landing page\nBuild an email list and subscribe list\xa0\nAttaching a blog to your website\n\nChapter 4: Working toward additional content\n\nUploading to YouTube with audio-only or unique videos\nBuilding a community around your podcast\n\nDiscord server\nFacebook group\n\nLive-streaming and social audio to push interaction with your listeners\n\nChapter 5: Promotional pieces\n\nHighlight clips or audiograms\nChanging headlines in LinkedIn\nGuest appearing on other shows