ICO Calls Out Real-Time Bidding

Published: June 24, 2019, 4:21 p.m.

In this week's episode of Analytics Neat we review a recent report from the Information Commissioner's Office (ICO) regarding real-time bidding (RTB).  What parts of RTB are illegal in the view of the ICO? How does this fit with GDPR? What is PECR? All of this and more in this week's episode of Analytics Neat.  Thanks for listening! Full report: https://ico.org.uk/media/about-the-ico/documents/2615156/adtech-real-time-bidding-report-201906.pdf iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com