The Truth about 1000 True Fans + Pricing Our Attention

Published: Jan. 27, 2020, 6:07 p.m.

The idea of "1000 true fans" argued that to be a successful creator, you don\u2019t need millions of customers or clients, as long as you also have a direct relationship with those fans. But how is media changing today as a result, and what nuances do people often miss about the concept? And why are we apparently surrendering our attention (whether to TV, books, or whatever) for only $3 an hour?!