Podcasts Other 5 Minutes Podcast with Ricardo Vargas It is Possible to Innovate and Create Value Without Destroying What is Currently in Place

It is Possible to Innovate and Create Value Without Destroying What is Currently in Place

Published: July 19, 2020, 11 p.m.

In this episode, Ricardo reflects on our innovation and creative process. Recently he reviewed some concepts related to the \u201cBlue Ocean Strategy\u201d created by W. Chan Kim and Ren\xe9e Mauborgne from INSEAD, and one aspect raised his interest: nondestructive creation/innovation.

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This podcast is his reflection on whether it is possible to innovate and create/deliver projects by expanding the market through new products and services and not necessarily by killing old products.

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The MIT Sloan article Ricardo references can be read at https://sloanreview.mit.edu/article/nondisruptive-creation-rethinking-innovation-and-growth/