Youre Not Human Anymore. Youre the Boss. Deal With It

Published: May 19, 2020, 9 a.m.

In this week\u2019s report from the front lines of the crisis, we talked about overcoming the fear of raising prices (during a pandemic!), deciding when is the time to tell employees they have to come back if they want their jobs, and finding opportunities amid the crisis disruption. But the focal point of the conversation was Dana White discussing her realization that she\u2019s been more productive during the crisis, even with her hair salons shut down, than at any other time since she started her business seven years ago. \u201cI have been emotionally drained for years,\u201d she told us. \u201cAnd because I've been emotionally drained, I have not grown my business.\u201d