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This week, in episode 171, we meet Jaci Russo, the co-founder and CEO of BrandRusso and the latest addition to the 21 Hats Podcast team. Jaci tells Jay Goltz and Laura Zander how she went from working for Barry Diller to starting her marketing agency. Jaci also explains why she recently decided to introduce a four-day workweek and why she thinks her agency has now gone eight months and counting without signing up a new client\u2014the longest such stretch in more than 20 years in business. \u201cI find it interesting,\u201d responds Jay. \u201cYou just said this is the first time you've ever had such a long period without new business. And, \u2018Oh, we went to a four-day workweek.\u2019 Hmm, how interesting.\u201d Plus: Laura talks about what happened when venture-backed competitors came for the knitting industry and how stressful it is to buy and operate another business in another state.