Karen Clark Cole, William Vanderbloemen, and especially Dana White have a painful, impassioned, uncomfortable conversation about trying to position their businesses and lead people in the aftermath of George Floyd\u2019s murder and the ensuring protests. What do we tell customers? What do we tell employees? What do we tell black employees? Dana challenges us to take a stand\u2014even if it\u2019s uncomfortable\u2014especially if it\u2019s uncomfortable: \u201cThis is not about being comfortable. As business owners, you're either over there or you're over here.\u201d