Podcasts Sports Trail Runner Nation #sufferbetter: Patagonia's new marketing campaign

#sufferbetter: Patagonia's new marketing campaign

Published: April 4, 2014, 5:43 p.m.

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George Plomarity,\\xa0Patagonia\'s\\xa0Team Sports Sales and Marketing Rep, joins The Nation to talk about their marketing campaign called #sufferbetter. \\xa0We discuss what this means to the ultra runner and how you can share your experiences with the community and possibly win a full Patagonia kit. \\xa0Post your story and photos on\\xa0Twitter\\xa0or Instagram and you will be registered for a monthly drawing.

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"Race Course in Review" by\\xa0Vasque\\xa0Running Shoes

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Take the Tailwind Challenge at:\\xa0Tailwind Nutrition\\xa0\\xa0\\xa0

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Check out the cool headlamps made for trail running at\\xa0Petzl

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