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My guest today delves into the science method for making your ideas \\u201csticky\\u201d that leads to prospects saying yes to your products, ideas, and more. Thousands of entrepreneurs and big businesses have used Jim\\u2019s simple secret to boost the power of social media posts and marketing efforts and achieve blockbuster success. He talks about the ice cream maker who used a surprising twist to explode sales, how Marilyn Monroe\\u2019s beauty mark made her famous, the Utah couple who went from zero to $100 million in 18 months, how people like Kurt Cobain, Snoop Dogg, Warren Buffett, and Malcolm X used \\u201cbrain glue\\u201d-type phrases that made them stand out from the crowd and more. His most recent book, Brain Glue, details his groundbreaking approach to marketing and persuasion in all areas of life. Jack Canfield of Chicken Soup for the Soul fame calls his book \\u201cMind-blowing\\u2026this should be required reading for anyone in business.\\u201d

http://yesbrainglue.com/

http://www.yourlotandparcel.org