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Shaily does a lot of coaching for solo B2B businesses and others to help them more authentically create and use social media. She had a lot of great perspectives to share on the show today! We talked about being yourself on social media, building a following, and enjoying the highs and lows of the learning journey.

Shaily\\u2019s Links:

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Website: YourSocialMediaSherpa.com.\\xa0

Her Twitter: https://twitter.com/intent/user?screen_name=hakimian45

Her YouTube: https://www.youtube.com/channel/UCsbk3e9sGJe7AK8hBhTmj8A?sub_confirmation=1

Her LinkedIn: https://www.linkedin.com/in/hakimian45/

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Other Resources Mentioned:

Focusmate - https://www.focusmate.com/

SixWeekCycles - https://6weekcycles.com/

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Time Stamps:

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Perks of getting into a platform early

3:30 \\u2013 Shaily trying to get into YouTube

7:15 \\u2013 Advice for social media and becoming a better person at the same time.

9:00 \\u2013 The power of reaching out to those who interact with your content

13:00 \\u2013 Solve something specific for a specific demographic.

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30:00 \\u2013 Productivity Hack 2

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37:00 \\u2013 Thoughts on why podcasts are so powerful

38:44 \\u2013 Three Quick Gems \\u2013 1. Thoughtful messages, 2. using Twitter 3. Look for who your competitor\\u2019s company\\u2019s are following on Twitter. That is probably their clients. / Get on a platform early.

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Quotes:

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Getting into social media early will result in you having more room to work with when you want to get more into it.

\\u201cIt\\u2019s about the content and the information that you are putting out in relation to the community that you want to serve.

One way to guarantee success on social media is to care about the individuals is to think about them while you are doing your thing and to help them engage with the content.

Positive reinforcement \\u2013 \\u201cShaily likes it when I comment on her stuff.\\u201d\\xa0 \\xa0 \\xa0 \\xa0 \\xa0 \\xa0 \\xa0

\\u201cBefriending your followers is huge. You never know where it is going to go, and you never know where it is going to send you to either.\\u201d

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