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If you\\u2019re interested in hearing about building a unique firm that\'s more focused on helping people and having an impact versus just being focused on making money due to personal financial circumstances, this episode is for you!

This inspiring and really interesting conversation with XYPN member, Frank Austin, CFA, ChFC\\xae, founder of Sustainable Financial Planning, was a little different from many other conversations we\\u2019ve had on XYPN Radio in that he is technically retired after a long career in financial services, mainly on the institutional side.\\xa0

Frank achieved his FIRE goal of retiring at 50 and starting his own financial planning firm. His goal in starting the firm wasn\'t to make a lot of money as he was already set up for retirement, but instead to impact the lives of as many clients as possible.\\xa0

We talked about some of the things he thought he would focus on early in the business, such as ESG investing and how those plans evolved over time as he found the clients he enjoyed working with and learned the challenges of running his own solo practice. He\'s made a recent pivot to moving into more advice packages and away from ongoing planning, and he shared why he made that move and the clients he hopes to help with that new program.\\xa0

I hope you enjoy hearing about Frank\\u2019s journey as much as I did!

You can find show notes and more information by clicking here:\\xa0http://www.xyplanningnetwork.com/355