Ep #11: Crisis of Differentiation and the Niche Imperative

Published: Sept. 23, 2015, noon

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If you are one of those financial planners that believe\\xa0having a niche doesn\\u2019t matter, you need to listen to this episode. I think this episode might just convince you to take a hard look at that belief and, with our predictions for the world of financial planning, actually start looking at your business. Michael and I share our sometimes-conflicting views on why having a niche is so important and how to set up your business to cater to a niche that will make you THE adviser to work with.\\xa0

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You can find show notes and more information by clicking here: http://www.xyplanningnetwork.com/11

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