EP 11: Why You Should Stop Waiting To Be Ready And Just Dive In...with Jeannie North

Published: Dec. 5, 2019, 8:35 a.m.

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\\u201cStart before you\\u2019re ready,\\u201d I can\\u2019t begin to tell you how many times I\\u2019ve heard that sentiment from successful entrepreneurs. Jeannie North is no different. She and I had a great conversation about growing your brand and being confident about trying new things. Jeannie recently has been kicking so much ass that she was able to move into an office space from her basement AND was able to hire a team to help her scale! Go girl!

Jeannie North is a dog mom of two, designer, and the owner of Ripley & Rue, a national clothing brand specializing in dog goods for obsessed dog parents. Ripley & Rue products are handcrafted with love in their shop based on Omaha, NE!

I asked Jeannie about hiring and when to know you\\u2019re ready and she responded that NOW is the time\\u2026even if you think money is a limiting factor.\\xa0

Many clients tell me \\u201cI NEED an assistant but I can\\u2019t afford it\\u201d or \\u201cI need help with marketing but the investment is too grand.\\u201d Jeannie and I share the same philosophy when it comes to expansion\\u2026start before you\\u2019re ready. Hiring someone to help you scale your business can be impactful in two ways 1) help you generate money or 2) help you save money. Additionally, hiring team members can benefit you, especially if they have a specific skill set or background. Teams can be so effective because everyone plays a different role - which offers you as the business owner fresh ideas and more lanes to work with.

Starting before you\\u2019re ready does not just apply to hiring a team of people, \\u2026it applies to ALL ASPECTS OF YOUR BUSINESS. You\\u2019re never going to feel ready, so why not start anyways?

Beyond expanding her team, Jeannie talks about how social media has been impactful in her business- that she\\u2019s had the opportunity to connect with her customers and understand their retail desires. It\\u2019s important to note that although Jeannie loves feedback from her community, she stays true to herself and follows her gut instincts.

If you\\u2019re looking to be inspired by a boss lady, then you gotta tune in to today\\u2019s episode as we get real about managing a work-life balance, understanding our ideal client, and how to stay engaged in your business day in and day out.

Additionally, as the year is ending, I\\u2019d love to grab your feedback on the episodes so far. What do you like? What do you want to hear more of? Are there specific people you\\u2019d like to hear from or topics you\\u2019d like to break down?

I have big plans for 2020\\u2026one example that I am super excited about is that I plan on sharing my findings from my research on how social media impacts us on the reg. Along with providing you tools to be more mindful while using it.

So, leave me a review on iTunes, send me a message, connect with me, I really want to hear from you! Happy listening!

p.s. Make sure to check out @ripleyandrue on Instagram and their website www.ripleyandrue.com!

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