50: Dial in Your Story Assets with Dr. Carolyn Fortuna
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Whether you have charts or commentary to complement the story you're pitching, our guest today has insights on how to bring your story asset game to the next level. We start with a data report with embeddable charts that Britt pitched our guest. These charts are what caught their eye and incentivized them to write the story. (Go Britt, for a successful pitch!) A special note regarding this episode: we recorded this during Hurricane Ian (11/28/2022) in Florida, where both Jackie and our guest reside. So, keep in mind there are some minor technical difficulties. We persisted, Jackie and our guest survived the storm, and we were able to wrap up at a later date. Nonetheless, please enjoy this episode. :)
\\nIn this episode, you'll learn...
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- What specifications are required for charts, visuals, and commentary \\n
- Why well-cited sources and clear methodologies are so important \\n
- How a niche publication files story ideas for future use \\n
Our guest today is...
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- Dr. Carolyn Fortuna, a digital media literacy scholar, climate change activist, and college professor. They write for the online environmental site, CleanTechnica, where they have written and published over 1,000 articles. \\n