Innovation and Marketing: Profile interview Shane Mc Gonigle
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This podcast is a profile interview with Shane Mc Gonigle, founder of Winsight \\xa0which he founded when he stepped down from the helm at Leo Burnett Ireland in 2012. Shane held the position of managing director of Burnett\'s Ireland divsion for over a decade. Shane founded Winsight to build on\\xa0his passion for innovation and new product development, and in the podcast we discuss in detail how marketing and product innovation are inextricably interlinked.\\xa0
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