44. How to use Storytelling in Business with Kindra Hall
b'\\u201cIf people don\\u2019t feel connected to you, your team, or purpose your business isn\\u2019t going to go anywhere.\\u201d\\n\\nIf ever you\\u2019ve wondered what\\u2019s next for your storytelling, you need to listen to this episode! Kindra expands on her book \\u201cStories That Stick\\u201d that teaches you how and why storytelling is an essential skill in business.\\n\\nWe discuss:\\nWhy storytelling actually matters in business\\nReciting words is not storytelling\\nThe value story in sales and marketing\\nUsing storytelling for mili'