569 - 5 Ways TO Increase Your Persuasive Abilities AND Change Anyone's Mind with Wharton Professor Jonah Berger
Other than eating and breathing, persuasion is the most important skill you could have. Because a pre-skill to persuasion is the ability to understand yourself and other enough to create a chain reaction of changes in life. Persuasion is what sets us up to have agency in the world. And there's a specific, 5-step framework that lets you understand how to be more persuasive in your everyday life. So I\u2019m having Jonah Berger on the show. He\u2019s a professor at Wharton, a bestselling author and now he has a new book, \u201cThe Catalyst: How to Change Anyone's Mind."\xa0\n\nI write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.\n\nThanks so much for listening! If you like this episode, please subscribe to \u201cThe James Altucher Show\u201d and rate and review wherever you get your podcasts:\n\n Apple Podcasts\n\n Stitcher\n\n iHeart Radio\n\nSpotify\n\n\xa0\n\nFollow me on Social Media:\n\nYouTube\n\nTwitter\n\nFacebook\n\nLinkedin\n\nInstagram