S10 Ep45: Kilometre 0 La Rosea / The Pinky
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\\nLa Gazzetta dello Sport is much more than just a newspaper. Founded in 1896, \\u2018La Rosea\\u2019 or \\u2018The Pinky\\u2019 (or also just \\u2018La Gazza\\u2019), quickly became an Italian institution and some would argue a cultural icon. The paper also launched the Giro d\\u2019Italia in 1909 and gave the leader\\u2019s jersey its unmistakable pink colour. Coffee and Gazzetta remain synonymous fixtures in many Italians\\u2019 morning rituals, but the print media has, of course, fallen on hard times. In this episode of Kilometre 0, we examine the origins of La Gazzetta, its rise and fetishisation by both Italians and foreigners \\u2013 and La Rosea\\u2019s dip in sales and influence more recently.
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\\nKilometre 0 by The Cycling Podcast is supported by Supersapiens. Supersapiens is a continuous glucose monitoring system that helps you make the right fuelling choices. See supersapiens.com
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\\nThe Cycling Podcast was founded in 2013 by Richard Moore, Daniel Friebe and Lionel Birnie.\\n
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\\nKilometre 0 by The Cycling Podcast is supported by Supersapiens. Supersapiens is a continuous glucose monitoring system that helps you make the right fuelling choices. See supersapiens.com
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\\nThe Cycling Podcast was founded in 2013 by Richard Moore, Daniel Friebe and Lionel Birnie.\\n