437: Christopher Lochhead | Overcoming Losery to Become Something More than Legendary
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Christopher Lochhead hosts the Legends and Losers podcast and is co-author of Harper Collins\\u2019 \\u201cinstant classic\\u201d "Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets" and "Niche Down: How to become legendary by being different". \\xa0
Christopher is a former three-time Silicon Valley public company CMO (Mercury Interactive, Scient, Vantive) and entrepreneur. He\\u2019s been an advisor/investor in over 50 Silicon Valley startups.
Fast Company Magazine calls him a \\u201cHuman Exclamation Point,\\u201d The Marketing Journal says he\\u2019s one of \\u201cThe Best Minds in Marketing\\u201d and The Economist calls him \\u201coff-putting to some.\\u201d