10: Dynamic Website Personalization with Brennan Dunn
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Today Ben\\u2019s guest is Brennan Dunn, co-founder of RightMessage, a tool that allows you to personalize your website based on user information and behavior. This allows you to customize your messaging to each user\\u2019s unique story and needs. Brennan explains the value of customer targeting, shares his ambition for Right Message, his personal journey and advice for other software startups along the way.
\\n\\nToday\\u2019s Topics Include:
\\n\\nBrennan\\u2019s experiences and genesis of RightMessage
\\nTargeting with ads and website content
\\nTechnical details on customer targeting
\\nMost profitable targeting activity
\\nOnboarding hesitant customers with course material
\\nCurrent status and future plans for RightMessage
If you\\u2019re enjoying the show please give us your ratings and reviews in iTunes.
\\n\\nLinks and resources:
\\n\\nRightMessage
\\nDouble Your Freelancing
\\nDrip Pro Tools
\\nMaster Drip Email Automation Course - Brennan Dunn
\\nBounce Exchange
\\nWebpack
\\nPlanscope
\\nChurn Buster
\\nBaremetrics Open Startups