How This Whole Thing Started
b'Once upon a time (1984 to be exact) I was a relatively new VP of Marketing for a large Division of one of the country\\u2019s best-known service management organizations, headquartered in a major northeastern city (known for cheesesteaks).\\xa0 My fellow Atlantan and good friend Steve Wurzbacher had joined the company about three months prior.\\xa0 Together, we were off to conquer the world of contract service management.'