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In any industry, the lead is the tip of the spear for driving revenue. In a real estate organization, there\\u2019s no scalable growth without a calculated process for predictably generating leads, but what does that actually look like?\\xa0

Teams often struggle to make any meaningful headway with their lead gen and feel like a low ROI is inevitable, but this challenge is usually self-inflicted.\\xa0

How do we set ourselves up for success in lead gen, whatever source we choose to work?\\xa0

In this episode, I\\u2019m going to talk about ways to optimize your lead gen, and mistakes that hinder success in the residential real estate arena.\\xa0\\xa0

Three Things You\\u2019ll Learn In This Episode\\xa0

- What agents and team leaders get wrong about lead gen\\xa0

Our success in lead generation starts with our mindset. How do we make sure we\\u2019re set up for success?\\xa0

- The 3 lead sources we should be working\\xa0

Is working our sphere enough if we want to build a thriving scalable real estate team?\\xa0

- Ways to stay top of mind with your sphere

How can we work smarter and use technology to multiply ourselves in our lead gen and conversion efforts?