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As team leaders, marketing presentations are something we need to use, whether for listings, buyers, investing or recruitment purposes. However, it\\u2019s not enough to just passively give the presentation.

Marketing presentations are tools, so we need to use them the right way.

What should we be including in our presentations to make them stand out? Is there anything we shouldn\\u2019t be sharing?

In this episode, sit in on an ERS coaching call to see how other team leaders are creating marketing presentations that bring massive results.

Three Things You\\u2019ll Learn In This Episode

- Which numbers we should be sharing in our presentations

Track analytically to see how many showings it takes to get an offer and include those numbers in a presentation. Sharing statistics is a great way to entice a client and let them know what to expect.

- What new agents should be including in their presentations

New agents might not have an established track record, but that doesn\\u2019t mean they shouldn\\u2019t add statistics into their presentations. Include numbers from the brokerage, or even the neighborhood being served.

- How to help agents find the right marketing presentation style for them

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It\\u2019s important to remember that what works for us might not work for all our agents. Instead of encouraging everyone in the organization to follow our models, we need to help them find a way to express their personal brands.