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b'Networking Tips - Free and Easy Practises To Get You Off The Ground\\nNetworking 101\\nDo you need to get your business off the ground or just improve and perfect your networking practises? Below I share several simple, easy and free things you can do. I have been preparing for my next launch over the past year, picking up tips, connecting my dots, from others and many from my observations of others, along with my own mistakes I have made. So don\'t leave any stones unturned.\\n1. Know What You Do\\nDevelop a succinct, 1-liner, even phrase of what you do. The shorter it is the better. It will be what you reply when people ask you a simple question, "So what do you do Terry?". This could be your website tagline, as it is referred to in digital marketing. This is best kept short and in an inviting lingo. Your answer should intrigue and pique your recipient\'s attention by getting them to ask more. A conversation ensues, where you can then elaborate with longer answers. You want to develop this conversation and exchange into something longer, so give your recipient easy ways to ask for more info. So many times, in my networking events, I overhear people "boiling the ocean" on the first answer. That is what immediately turns off the recipient, making their eyes roll or makes them think that you are desperate. In the early days, that may have been me also. But if you begin your first answer with the long reply, you may lose their attention as they shut you out.\\n2. Know Your Why\\nUnderstand fully WHY you are doing what you are doing, whether selling a product, delivering a service or sharing your message. Know what you and your business stand for. Your WHY is your anchor point and everything you do with your business or service should revolve and connect to your WHY. If it doesn\'t then it may indicate you are going astray and need to get back on track.\\n3. Have a Business Card\\nI can\'t tell you how many times I have seen, and continue to see today, 2 people who just met, at some event, and stumble around with excuses of not having any biz cards on them - probably because they don\'t have any business cards. And if looking for paper to write on wasn\'t bad enough, they also engage the national guard to find a pen to write with. So much precious networking time is lost doing this. And what a big distraction this is to the flow of ideas in connecting. With a business card, it takes but 5 seconds to exchange and the discussion on more important things, like your WHY, can continue.\\n4. Have a Website\\nA website is the virtual YOU, when you just cannot be with someone "in-person", like at 3 am (we\'re talking global connections here). Your website is available 24/7/365. Thanks to social media, having a website is more mandatory than ever. Your social media is like a dragnet, a funnel, a magnet, and should draw everyone to your website, the virtual YOU. Websites are almost free, easy to maintain, flexible and you can access them from anywhere, to keep it updated and current. Today, with wifi and cell phone data plans, websites carry all your advertising material, to the world.\\n5. Have an Email\\nMake it easy for people to contact you. Email is one of those easy ways. Everyone should have an email. If you have a domain name already, for your website, then use the email tied to your domain name as it advertises you, your business name, cause or mission via your domain name. It makes it easy for people to remember you. You make a full and lasting impression in the minds of your visitors and contacts, both existing and new. You want to radiate outwards that perception in people\'s memory and what they will remember you by. When someone asks them if they know someone who can . . . you will more easily float to the top in their memory.\\n6. Have a Social Media Footprint\\nThis reason is much the same as the email and website above. With so many choices in social media, everyone has their favourites. Some may be on all social media.'