31: How Far Should You Go to Develop an Audience?
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On this episode of Selling Local, we bring Lucas McCurdy back on the show to speak more about how he has become the biggest name in the Senior Living space, as a B2B sales person in the construction industry. We talk more about taking risks, diving in deeper than the transaction, and what it takes to truly impact the vertical you serve. You don't want to miss this! Learn how a guy took a podcast and built a kingdom. What are you waiting for? Tune in now!
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