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Ep 197 Jay Baer, the world\'s most retweeted person among digital marketers. Jay is a renowned business strategist, keynote speaker and the New York Times best\\xadselling author of five books. Listen as Nathan and Jay talk about the difference between a workshop and keynote speaker, the importance of having a \\u201cbad cop\\u201d on your team, and why being patient is grossly undervalued.

Jay Baer is the world\'s most retweeted person among digital marketers. He is a renowned business strategist, keynote speaker and the New York Times best\\xadselling author of five books who travels the world helping businesspeople get and keep more customers. Jay has advised more than 700 companies since 1994, including Caterpillar, Nike, Allstate, The United Nations and 32 of the FORTUNE 500. He is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service.
His Convince & Convert Media division owns the world\'s #1 content marketing blog, the world\'s top marketing podcast, and many other education resources for business owners and executives. The creator of five multi\\xadmillion dollar companies, Jay is an active venture capitalist and technology advisor, as well as an avid tequila collector, and certified barbecue judge.

Time Stamped Show Notes:
02:07 \\u2013 Nathan\\u2019s welcomes Jay to the show
02:28 \\u2013 Jay\\u2019s #1 channel
03:55 \\u2013 Until your scheduled release date\\u2026don\\u2019t sell your book on Amazon
05:25 \\u2013 HugYourHaters.com
05:49 \\u2013 The advantage of partnering with corporate sponsors for generating marquee revenue
07:28 \\u2013 Valuing sponsorships
08:45 \\u2013 Jay has 6 podcasts and advertisements are normally recorded LIVE in the show
09:41 -- $500K per year on the podcasts alone
10:12 \\u2013 The only 3 people Jay will do FREE gigs for
10:40 \\u2013 Reward the people that help you build your career
11:10 \\u2013 MC-ing something is HARD\\u2014way harder than doing a keynote
11:35 \\u2013 If you\\u2019re a speaker, you do NOT negotiate your own rate\\u2014get yourself a \\u201cbad cop\\u201d biz dev person
12:40 \\u2013 Jay\\u2019s 1st paid speaking gig
13:08 \\u2013 The more you speak, the more you speak
13:40 \\u2013 Start playing for free, then start playing for beer, then start playing for favors, then start playing for money\\u2014you have to be PATIENT
14:35 \\u2013 Workshop Speakers versus Keynote Speakers
15:30 \\u2013 Jay does $1M a year in speaking--$20-25K per event
16:34 \\u2013 www.JayBaer.com

Famous 5
Favorite Book? \\u2013 Different
What CEO do you follow?\\u2014 Gary Vaynerchuk
What is your favorite online tool?\\u2014 Sigstr
Do you get 8 hours of sleep?\\u2014 Yes
If you could let your 20 year old self know one thing, what would it be?\\u2014Understand the real rhythms of business and be patient.

3 Key Points:
The more you speak, the more you speak.
If you\\u2019re not patient, you\\u2019re not successful.
Reward the people that help you build your career.

Resources Mentioned:
Edgar \\u2013 Nathan uses Edgar instead of other scheduling tools\\xa0for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over \\u2013 time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn\\u2019t have to work or pay for.
Host Gator - Powerful web hosting made easy and affordable.
Sigstr \\u2013 Jay\\u2019s favorite online tool
Different \\u2013 Jay\\u2019s favorite book
Gary Vaynerchuk \\u2013 The CEO Jay follows

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The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

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The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

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Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that\'s like an audio version of Pat Flynn\'s monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop