EP 480: YC Backed Polymail Raises $1M, hits 20k Users with CEO Brandon Foo

Published: Nov. 16, 2016, 10 a.m.

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Brandon Foo, co-founder and CEO of Polymail (YC S16) \\u2013 an email platform making businesses and companies more productive. Previously, he co-founded CTRL LA Collective, a co-working space in LA. He graduated from UCLA where he co-founded Bruin Entrepreneurs which is now the biggest entrepreneurship organization at UCLA. Listens as Brandon shares how he built Polymail and why entrepreneurs prefer it over Gmail.

Famous Five:

  • Favorite Book? \\u2013 N/A
  • What CEO do you follow? \\u2013\\xa0 Aaron Levie
  • Favorite online tool? \\u2014 Asana
  • Do you get 8 hours of sleep?\\u2014 7-8
  • If you could let your 20-year old self, know one thing, what would it be? \\u2013 \\u201cSpend more time with side projects and less on school work\\u201d

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Time Stamped Show Notes:

  • 01:35 \\u2013 Nathan introduces Brandon to the show
  • 02:08 \\u2013 Polymail is a super-powerful email platform designed for business users
    • 02:18 \\u2013 With just 1 app, you can do a lot with your email
    • 02:37 \\u2013 It is a complete stand-alone email client
  • 03:15 \\u2013 How are you convincing people to make the switch?
    • 03:20 \\u2013 Polymail supports multiple accounts
    • 03:52 \\u2013 People are looking for a complete product experience and Polymail has that
  • 04:31 \\u2013 A lot of features of Polymail are not in the regular Gmail
  • 04:54 \\u2013 Polymail started in 2015
    • 05:02 \\u2013 Launched a Mac prototype in December 2015
    • 05:12 \\u2013 There\\u2019s a tremendous traction
  • 05:38 \\u2013 Brandon built a small community of people who were invited to try the app
    • 05:48 \\u2013 They have a Slack group so Brandon can get feedback on a daily basis
    • 06:10 \\u2013 When they officially launched Polymail, these people downloaded the app and left reviews
  • 07:12 \\u2013 Polymail is a free app at the moment
    • 07:20 \\u2013 Polymail pro is in the works but you can sign-up for it now
    • 07:41 \\u2013 Polymail pro has much more advanced features
  • 08:00 \\u2013 Over 20,000 daily active users of Polymail
  • 08:12 \\u2013 150,000 total downloads and people who signed up
  • 08:27 \\u2013 Every time Polymail will release a new feature, they will email the whole list of people who signed up to get them engaged in using Polymail
  • 08:52 \\u2013 Brandon had raised around a million dollars
    • 09:12 \\u2013 Brandon used a convertible equity
  • 09:24 \\u2013 Team size of 5
  • 09:48 \\u2013 The goal for Polymail is to build the platform for external communication on top of email
  • 10:08 \\u2013 \\u201cEmail is a critical product for business people so we saw the opportunity there\\u201d
  • 11:23 \\u2013 Polymail is not for a short-term outcome
  • 12:00 \\u2013 They just wrapped up their seed round
    • 12:30 \\u2013 They wrapped it up in September 2016
  • 12:48 \\u2013 Target people
    • 12:56 \\u2013 A lot of the users are solo entrepreneurs
  • 13:45 \\u2013 There\\u2019s no significant changes with Gmail for the past 10 years
    • 14:09 \\u2013 Maybe because they make money from ad revenue and let Gmail be a generic email platform
  • 14:40 \\u2013 Find Brandon on Twiter
  • 16:44 \\u2013 The Famous Five

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3 Key Points:

  • An update on a product can make non-active users use the product again.
  • Consistent feedback from a group of customers can significantly improve the product.
  • Spend more time with side projects and less on school work.

Resources Mentioned:

  • Toptal\\xa0\\u2013 Nathan found his development team using Toptal\\xa0 for his new business Send Later. He was able to keep 100% equity and didn\\u2019t have to hire a co-founder due to the quality of Toptal\\xa0 developers.
  • Host Gator\\xa0\\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
  • Freshbooks\\xa0\\u2013 The site Nathan uses to manage his invoices and accounts.
  • Leadpages\\xa0 \\u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
  • Audible\\xa0\\u2013 Nathan uses Audible when he\\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
  • Assistant.to \\u2013 The site Nathan uses to book meetings with one email.
  • Acuity Scheduling \\u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
  • Drip \\u2013 Nathan uses Drip\\u2019s email automation platform and visual campaign builder to build his sales funnel.
  • @Foolywk \\u2013 Brandon\\u2019s Twitter handles
  • Show Notes provided by Mallard Creatives
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