EP 480: YC Backed Polymail Raises $1M, hits 20k Users with CEO Brandon Foo

Published: Nov. 16, 2016, 10 a.m.

Brandon Foo, co-founder and CEO of Polymail (YC S16) \u2013 an email platform making businesses and companies more productive. Previously, he co-founded CTRL LA Collective, a co-working space in LA. He graduated from UCLA where he co-founded Bruin Entrepreneurs which is now the biggest entrepreneurship organization at UCLA. Listens as Brandon shares how he built Polymail and why entrepreneurs prefer it over Gmail.

Famous Five:

  • Favorite Book? \u2013 N/A
  • What CEO do you follow? \u2013\xa0 Aaron Levie
  • Favorite online tool? \u2014 Asana
  • Do you get 8 hours of sleep?\u2014 7-8
  • If you could let your 20-year old self, know one thing, what would it be? \u2013 \u201cSpend more time with side projects and less on school work\u201d

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Time Stamped Show Notes:

  • 01:35 \u2013 Nathan introduces Brandon to the show
  • 02:08 \u2013 Polymail is a super-powerful email platform designed for business users
    • 02:18 \u2013 With just 1 app, you can do a lot with your email
    • 02:37 \u2013 It is a complete stand-alone email client
  • 03:15 \u2013 How are you convincing people to make the switch?
    • 03:20 \u2013 Polymail supports multiple accounts
    • 03:52 \u2013 People are looking for a complete product experience and Polymail has that
  • 04:31 \u2013 A lot of features of Polymail are not in the regular Gmail
  • 04:54 \u2013 Polymail started in 2015
    • 05:02 \u2013 Launched a Mac prototype in December 2015
    • 05:12 \u2013 There\u2019s a tremendous traction
  • 05:38 \u2013 Brandon built a small community of people who were invited to try the app
    • 05:48 \u2013 They have a Slack group so Brandon can get feedback on a daily basis
    • 06:10 \u2013 When they officially launched Polymail, these people downloaded the app and left reviews
  • 07:12 \u2013 Polymail is a free app at the moment
    • 07:20 \u2013 Polymail pro is in the works but you can sign-up for it now
    • 07:41 \u2013 Polymail pro has much more advanced features
  • 08:00 \u2013 Over 20,000 daily active users of Polymail
  • 08:12 \u2013 150,000 total downloads and people who signed up
  • 08:27 \u2013 Every time Polymail will release a new feature, they will email the whole list of people who signed up to get them engaged in using Polymail
  • 08:52 \u2013 Brandon had raised around a million dollars
    • 09:12 \u2013 Brandon used a convertible equity
  • 09:24 \u2013 Team size of 5
  • 09:48 \u2013 The goal for Polymail is to build the platform for external communication on top of email
  • 10:08 \u2013 \u201cEmail is a critical product for business people so we saw the opportunity there\u201d
  • 11:23 \u2013 Polymail is not for a short-term outcome
  • 12:00 \u2013 They just wrapped up their seed round
    • 12:30 \u2013 They wrapped it up in September 2016
  • 12:48 \u2013 Target people
    • 12:56 \u2013 A lot of the users are solo entrepreneurs
  • 13:45 \u2013 There\u2019s no significant changes with Gmail for the past 10 years
    • 14:09 \u2013 Maybe because they make money from ad revenue and let Gmail be a generic email platform
  • 14:40 \u2013 Find Brandon on Twiter
  • 16:44 \u2013 The Famous Five

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3 Key Points:

  • An update on a product can make non-active users use the product again.
  • Consistent feedback from a group of customers can significantly improve the product.
  • Spend more time with side projects and less on school work.

Resources Mentioned:

  • Toptal\xa0\u2013 Nathan found his development team using Toptal\xa0 for his new business Send Later. He was able to keep 100% equity and didn\u2019t have to hire a co-founder due to the quality of Toptal\xa0 developers.
  • Host Gator\xa0\u2013 The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
  • Freshbooks\xa0\u2013 The site Nathan uses to manage his invoices and accounts.
  • Leadpages\xa0 \u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
  • Audible\xa0\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
  • Assistant.to \u2013 The site Nathan uses to book meetings with one email.
  • Acuity Scheduling \u2013 Nathan uses Acuity to schedule his podcast interviews and appointments
  • Drip \u2013 Nathan uses Drip\u2019s email automation platform and visual campaign builder to build his sales funnel.
  • @Foolywk \u2013 Brandon\u2019s Twitter handles
  • Show Notes provided by Mallard Creatives