BROADCASTS.com

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Sujan Patel, an entrepreneur and a marketer who\\u2019s made a career out of learning how to keep an eye on ALL the moving pieces of his business. He\'s the co-founder of two successful digital marketing companies, ContentMarketer and Web Profits.

Famous Five:

• Favorite Book? \\u2013 Never Eat Alone
• What CEO do you follow? \\u2013 Elon Musk
• Favorite online tool? \\u2014 Buzzsumo

• Do you get 8 hours of sleep?\\u2014 \\u201cNo\\u201d
• If you could let your 20 year old self know one thing, what would it be? \\u2013 \\u201cI wish I knew that I could work harder\\u201d

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Time Stamped Show Notes:

• 01:43 \\u2013 Nathan introduces Sujan to the show
• 02:03 \\u2013 What is Web Profits and how does it make money?
• • 02:09 \\u2013 Marketing agency
• 02:20 \\u2013 Average retainer is $ 10,000 a month
• • 02:40 \\u2013 Reject 90% of the people
• 03:00 \\u2013 20 clients at the moment
• 03:05 \\u2013 Web Profits is founded earlier this year
• 03:12 \\u2013 Consulting firm
• 03:40 \\u2013 Joint venture with a big company in Australia
• 03:55 \\u2013 90 team members
• • 04:09 \\u2013 8 people are in Austin
• 04:21 \\u2013 Total revenue at the moment
• 04:28 \\u2013 Goal in 2016 is to hit a million
• 04:50 \\u2013 Sujan\\u2019s thoughts on distractions
• • 05:05 \\u2013 Sujan likes to do a lot of things
  • 05:12 \\u2013 Additional 4 SaaS businesses
  • • 05:28 \\u2013 ContentMarketer, Narrow.io, Quu.co, LinkTexting.com
• 06:40 \\u2013 Sujan helps in strategy
• 07:37 \\u2013 ContentMarketer has a few products
• • 07:44 \\u2013 Email and twitter outreach
  • 08:09 \\u2013 Great for bloggers and podcasters
  • 08:30 \\u2013 Just hit a million email sent
  • 09:00 \\u2013 Finding an email is an art
• 09:26 \\u2013 Total number of customers on all the business
• 09:27 \\u2013 Average pay per month
• 09:55 \\u2013 MRR
• 10:15 \\u2013 \\u201cIt is definitely worth it\\u201d
• 11:20 \\u2013 RPU
• 12:00 \\u2013 Number of paying customers on Quu.co
• • 12:10 \\u2013 Quu.co as SaaS and an advertising content
  • 12:53 \\u2013 Number of customers per promotion
• 13:09 \\u2013 ContentMarketer is a bootstrap
• • 13:15 \\u2013 Founding date
  • 13:25 \\u2013 First year revenue
  • 14:00 \\u2013 UX designs
• 14:25 \\u2013 Launching a new product
• • 14:55 \\u2013 Gross customer churn for ContentMarketer
  • 15:10 \\u2013 No upselling
  • 15:30 \\u2013 \\u201cWe know what product to sell\\u201d
• 15:48 \\u2013 4 team members for connector
• 15:56 \\u2013 Goal for the business
• • 16:10 \\u2013 Grow as big as possible
• 16:31 \\u2013 Sujan owns half of LinkTexting.com
• • 16:38 \\u2013 Acquired the whole company with a partner
• 17:16 \\u2013 Connect with Sujan through his blog and Twitter
• 18:50 - The Famous Five

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3 Key Points:

• It is easier to promote your products if you know them well.
• Have a bigger goal for your business.
• Creating a great email is like creating great art \\u2013 you need the right tools and the right artist.

Resources Mentioned:

• Toptal\\xa0\\u2013 Nathan found his development team using Toptal\\xa0 for his new business Send Later. He was able to keep 100% equity and didn\\u2019t have to hire a co-founder due to quality of Toptal\\xa0 developers.
• Host Gator\\xa0\\u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
• Freshbooks\\xa0\\u2013 The site Nathan uses to manage his invoices and accounts.
• Leadpages\\xa0 \\u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
• Audible\\xa0\\u2013 Nathan uses Audible when he\\u2019s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
• SujanPatel.com \\u2013 Sujan\\u2019s blog
• @SujanPatel \\u2013 Sujan\\u2019s Twitter handle
• Show Notes provided by Mallard Creatives

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