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Raj Bhaskar, CEO and cofounder of Hurdlr. Hurdlr is an online tool that helps freelancers and entrepreneurs track their income and taxes. It helps people save money by calculating deductions within seconds. Nathan and Raj will discuss the beginning of Hurdlr and where they are headed in the future.
Famous Five:

Favorite Book? \\u2013 The One Thing
What CEO do you follow? \\u2014 Gary Keller
Favorite online tool? \\u2014 Google Drive, Freshbooks
Do you get 8 hours of sleep? \\u2014 No.
If you could let your 20 year old self know one thing, what would it be? \\u2014 Don\\u2019t be so serious.

Time Stamped Show Notes:
01:03 \\u2013 Nathan introduces Raj
02:15 \\u2013 VisualHOMES acquisition price
02:35 \\u2013 Revenue model
03:10 \\u2013 Using proceeds from that as an investor and for Hurdlr
03:25 \\u2013 Hurdlr launched a couple years ago
03:40 \\u2013 It tracks finances and taxes for freelancers
04:25 \\u2013 Competitors
04:40 \\u2013 \\u201cLike Mint but for business.\\u201d
05:15 \\u2013 Quick process compared to competitors
05:55 \\u2013 They integrate with Freshbooks
06:20 \\u2013 The business model
06:30 \\u2013 They are currently pre-revenue
06:45 \\u2013 Monthly or annual fee
07:10 \\u2013 Other mobile solutions are different
07:40 \\u2013 They have no desktop product
08:00 \\u2013 Mobile is fast
08:30 \\u2013 Founded 2.5 years ago
08:50 \\u2013 Costs started in 2014
09:10 \\u2013 Capital has been over $1.5 million
09:50 \\u2013 16 fulltime employees
10:25 \\u2013 Usage metrics
10:45 \\u2013 Mileage tracking
11:15 \\u2013 Syncing with credit card
11:30 \\u2013 Tens of thousands users, with 70% active once a month
12:00 \\u2013 Pricing plan
12:20 \\u2013 Simple and \\u201cpart of the customer experience\\u201d
12:40 \\u2013 \\u201cPricing should bring a smile to your face.\\u201d
13:00 \\u2013 Referrals
13:15 \\u2013 Tracking savings through deductions
13:40 \\u2013 The option to continue paying a monthly fee
14:10 \\u2013 hurdlr.com with real-time chat
16:15 -- The Famous Five

3 Key Points:
Come up with a pricing model that you would feel comfortable paying.
Find a niche that sets you apart.
Use new technology to come up with helpful solutions.

Resources Mentioned:
Host Gator \\u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages \\u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible \\u2013 Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Google Drive and Freshbooks -- Raj\\u2019s favorite tools, besides Hurdlr
Show Notes provided by Mallard Creatives