The WIRE: Bring on the BDMs

Published: Dec. 1, 2021, 7:03 a.m.

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Alexandra Gonsalves emphasises the important work done by business development managers to Grace Ormsby and Sadhana Smiles.

The director of growth at Local Property and the BDM of the year \\u2013 property management at the Women in Real Estate Awards 2020 has shared her ethos when it comes to garnering new business \\u2013 and why it requires a different approach to traditional sales strategies. Alex also shares the reasoning behind her decision to give staff the title of \\u201cinvestor consultant\\u201d rather than BDM.

In this episode, you will hear:

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  • Why Alexandra takes a \\u201cfamily\\u201d approach to attract clients

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  • How BDMs can be empowered to improve the profession\\u2019s image\\xa0

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  • What commission structures can be employed for BDMs \\u2013 and how to choose



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If you have any questions about what you heard today, any topics of interest you have in mind, or if you\\u2019d like to lend a voice to the show, email\\xa0editor@realestatebusiness.com.au\\xa0for more insights.

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