079 - Should we call our stakeholders customers?

Published: Oct. 27, 2021, 5 a.m.

Visit our website https://www.procurementzen.com/digital to get access to our free online course Digitization for Procurement Pros.

Today we discuss a controversial question. Should we call our stakholders and especially our demand owners "customers"? I think YES and in this episode I share reasons why.

Our new format, rough, uncut, open and honest - the ProcurementZen experience.