Episode 507: The strategy of being helpful, with Rob Greenlee.

Published: June 5, 2017, 8 a.m.

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Rob Greenlee is the Head of Content at Spreaker.com and Adore.fm. He was inducted into the Academy of Podcasters Hall of Fame in 2017 and served as the EVP / CTO at PodcastOne.com \\u2014 and \\u2014 formerly as the Content and Business Manager of Podcasts / TV at Microsoft\\u2019s Xbox Live. He currently hosts the \\u201cSpreaker Live Show.com\\u201d podcast. He is also former lead host of WebTalk World Radio Show, which is recognized as the first nationally syndicated radio program in the world to begin podcasting on September 15th, 2004.

What you\\u2019ll learn about in this episode

  • Rob\\u2019s background and how he got started in live radio
  • The growth of the podcasting medium and how it is perceived
  • How podcasting is fundamentally different from radio
  • Some things to consider if you\\u2019re considering starting a podcast (including duration and content)
  • Why every business can benefit from having a podcast
  • How the way we consume content is going to change
  • Why verbal communication is a critical skill to master
  • The benefits of working with a mentor who has experience and a background in areas that you aren\\u2019t strong in
  • Why it\\u2019s critical to lead by example
  • How to get more people to say \\u201cyes\\u201d to your business approach
  • The three key principles to success

How to best connect with Rob:

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