Together We Are A Force: Peter Duke and Craig Smith
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In 2016, we conducted an extensive series of interviews and surveys to find out how OIA\\u2014the outdoor industry\\u2019s membership trade association\\u2014can best support outdoor companies.\\xa0What we learned is that our members see us as a convener\\u2014the unifying entity best equipped to galvanize the industry around three important issues: policy, participation and sustainable business. We then identified individuals who are already\\xa0working to move the needle on those issues within their respective companies.\\xa0
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Sustainable supply chains. They\\u2019re all the rage these days. So, what\\u2019s actually in the making of a sustainable, transparent supply chain? Peter Duke, Point6 socks founder and Craig \\u201cSmitty\\u201d Smith, business development manager at PGG Wrightson Wool, weigh in on their approach to creating a sustainable wool supply chain and the importance of doing so.
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Want to learn more about these individuals and the work OIA is doing to foster collaboration throughout the industry and to catalyze change? Visit\\xa0outdoorindustry.org/outdoorist\\xa0to subscribe to our weekly newsletter and our Audio Outdoorist podcast.