25 - Sports Marketing Insights From Elite Athletes (Live: Mumbrella Sports Marketing Summit)

Published: June 27, 2017, 2:59 p.m.

Australian sports stars shared their sports marketing perspectives, insights and experiences in a live panel discussion at Mumbrella Sports Marketing Summit 2017.

Panel moderator and Off-Field host James Begley was joined by a couple of gold medallists, Australia's men's hockey captain Mark Knowles and Rugby Sevens star Emma Tonegato, along with Australian Diamonds' Caitlin Bassett, who was fresh from winning the netball premiership with the Sunshine Coast Lightning, and Robbie Cornthwaite, the A-League veteran who has played for the Socceroos and spent six years playing football in Asia.

The panel talked about how athletes work with brands on marketing and social media campaigns, shared their own experiences working with sponsors, along with the broader challenges of performing on the field while trying to make a living.

We're sharing a number of interviews and discussions from Mumbrella Sports Marketing Summit on our Off-Field podcast, so make sure you subscribe to the show so you don't miss a thing.

More information about the annual event: https://mumbrella.com.au/sports

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Off-Field focuses on the world of sport outside of the arena with the people who make it happen. Hosted by James Begley and Andrew Montesi.

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