EP 84: Patients, Employers and Membership Mojo with Brad James
b'Brad James and I dished about\\xa0 the landscape of dentistry and then considered it from the patient and employer points of view. He\\u2019s the Director of Partner Development for Kleer, a membership plan software solution. We go into a few statistics (of course) about patient behavior with and without insurance as well as how offices could change strategy when faced with increased consumerism.\\xa0
We had a great talk about patient attrition and why dentists don\\u2019t explore this expensive practice weakness. Hopefully you come away with some ideas on how to improve your handling of these patients.\\xa0
Full show notes on the podcast home page!\\xa0https://nobodytoldmethat.libsyn.com/
Don\\u2019t forget to check out my other podcast Chew on This - A Dental Podcast!\\xa0
Quotes:\\xa0
- \\u201cIt is usually the employer that is picking the plan.\\u201d
- \\u201cWhat Kleer is doing is going to the employer on the dentist\'s behalf.\\u201d\\xa0
- \\u201cOnly 7% of your patients are going out on their own and looking for plans.\\u201d\\xa0
- \\u201cMust employees pay more for their dental benefits than they think they are.\\u201d\\xa0
- \\u201cThe data showed that 25% of the market was offering an in-house dental membership plan.\\u201d\\xa0
- \\u201cWhen they do join the membership plan they become more profitable.\\u201d
- \\u201cOur data shows that they are 2x more profitable than their uninsured counterparts.\\u201d\\xa0
- \\u201cThe patients that leave, they are never going to tell you.\\u201d
- Re: patients in a focus group: \\u201cPatients will tell you everything that is wrong with your practice, it\\u2019s hard to hear but you up your game.\\u201d
- \\u201cThe bottom line is nobody likes their baby being called ugly, but you are never going to improve unless you know where patients are looking down on your practice.\\u201d\\xa0
- \\u201cClinical care is not what they are judging you on - they don\\u2019t know how to judge you on your clinical skills.\\u201d\\xa0
- \\u201cWhen was the last time you took inventory of the patient experience from the patient\'s view?\\u201d
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Don\\u2019t forget to check out my other podcast Chew on This - A Dental Podcast!\\xa0
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Resources:
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