Selling multi-platform media
Whether you work in legacy media like print, tv, radio;
\nor digital, trade or event based media \u2026.it\u2019s very likely that you sell more than just a single medium or product.
\nSelling multi-platform media solutions is an increasing challenge and opportunity for the industry.
\nGet it wrong and you can quickly find yourself missing revenue opportunities, burning client relationships, spending a lot of time on unfocused and low-return activities.
\nIf you can get it right, the opportunity to future-proof your career and offer a richer and more robust media solution for your clients is immense.
\nOur guest today is Helen Coston of Inktop, a specialist media sales training and consultancy agency that helps publishers and media sales teams achieve their commercial ambitions.
\nConnect with Helen on Linkedin
\nMore from Inktop
\n\nFor exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
\nEdited, Hosted and Produced by Joanne Helder
\nMusic by Donyea Goodman at donyeamusic.biz/onlinestore