Episode 453 - The Iceberg Of Influence - Those Hidden Persuasion Subconscious Triggers

Published: Feb. 7, 2023, 12:30 p.m.

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Sales professionals use words carefully. They know that one wrong word can send their prospect\'s mind somewhere else and lose them the sale.\\xa0 Some examples of language that salespeople use to help diffuse a potentially tense situation.

Words also have a strong bearing on how we remember certain details. In one study, subjects were asked if they had headaches "frequently" or "occasionally." Those interviewed with the word "frequently" reported 2.2 headaches per week, while those interviewed with the word "occasionally" reported only 0.7 per week.

What are other subconscious triggers?\\xa0 What is happening with your brain?\\xa0\\xa0 How can you use these triggers to become more persuasive?\\xa0 Join me for this week\\u2019s podcast on The Iceberg Of Influence - Those Hidden Persuasion Subconscious Triggers.

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