Episode 440 - Increase Trust - How Will Power affects Character

Published: Oct. 27, 2022, 11:30 a.m.

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You could have the greatest product in the world, but if there is no trust, there is no sale. Trust can be ambiguous, but certain things are pretty clear: 1) You can\\u2019t get others to trust you unless you first trust yourself; and 2) your message will not be convincing to others unless it\\u2019s convincing to you.

Whenever someone tries to influence us, in our minds, we ask ourselves, \\u201cCan I trust this person? Do I believe him? Is she concerned about me?\\u201d We are less likely to be influenced if we sense that the person trying to persuade us is driven solely by self-interest.

Trust is the glue that holds the entire persuasion process together. Trust is created when you put your audience\\u2019s interests and wants before your own. Research shows that, deep down, people want to trust others.

Gaining and keeping trust for both the short and long term is vital to your success as a persuader.\\xa0 Do people trust you?\\xa0 Are you sure?\\xa0 What is the one element of trust that most people don\\u2019t have on their radar?\\xa0 How to you create that instant trust from your prospect?\\xa0

Join me for this week\\u2019s podcast on Increase Trust -\\xa0 How Will Power Affects Character.\\xa0 Discover your missing element for massive trust.

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