Small PPC Engines Revisited
b'Small PPC Engines Revisited - Two years ago we conducted a study of small PPC engines to find out whether they offered online marketers a profitable opportunity to generate more sales.
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\\nAt that time our research indicated that these smaller engines could indeed generate significant additional revenues.
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\\nToday, two years later, and with even more intense bidding for keywords on the major PPC engines - Google, Yahoo! and MSN - we wondered whether these smaller engines still offered a profitable source of additional traffic and income.'