Geo-targeting and Special Guest Shelly Loftin

Published: July 19, 2018, 8 p.m.

b'John and Josh are back with an in-depth discussion on how geo-targeting works (sort of) and how you can use it to optimize your bank\\u2019s digital campaigns. The hosts also welcome special guest Shelly Loftin, Senior Vice President of Retail Banking and Payments and Lending for the American Bankers Association. She discusses the upcoming ABA [\\u2026]'