EP62: Joe De Sena - Spartan Founder, Mobster Neighbor, and not That Pool Guy!

Published: March 4, 2020, 9:53 p.m.

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Obstacles are inevitable, whether you run a business, hold down a job, or simply just try to get through your day. Who would want to face them if we didn\'t need to?

Well, I know a few people who can\'t wait! Spartan Founder and CEO Joe De Sena is one of them! My #MakeYourMark Podcast guest is the true definition of a badass!

\\u201cRather than wrapping the kids up in bubble wrap like most of us parents do, you wrap them up in barbed wire. You give kids obstacles and make it harder for them. You make them take the stairs and walk to school. We\\u2019re not looking to put them in danger but we are looking for them to learn how to navigate the world. Because once we\\u2019re gone they are expected to have the tools necessary to know how to survive.\\u201d

Barbed wire, mud, medicine balls, burpees, climbing, and sprinting are just some of the obstacles you will face as a participant in a Spartan race. It goes without saying that once having completed a Spartan race course you will feel nothing short of a badass yourself!

\\u201cIf business were a sport it would be rugby. Our goal is to keep growing, because if you aren\\u2019t growing you\\u2019re dying! I want it to be a healthy growth, and anything we bolt onto the Spartan brand has to be rugged and has to be hard.\\u201d

Make sure to catch the next Spartan Race in your neck of the woods, sign up, and find that moment where everything lines up, and you\\u2019ll have a new level of excitement you\\u2019ve never felt! Go here to get all the info you would need about the races, and my favorite barbed wire-loving guest, Joe De Sena!

Go here: https://www.spartan.com/en If you see Joe tell him I say hiya!

Thanks Mat Guido and his Decibel Studios for hosting the podcast, top of the field sound studios!

\\u201cI decided to start my own business, and it didn\\u2019t work on the first try, because you know at some point the student thinks they\'re smarter than the teacher, and I thought I knew too much. I made some fatal mistakes but recovered, and then built a thriving business for the following decade.\\u201d

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Some Topics we talk about in this episode:\\xa0

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  • 2.00 - Welcome to the Big Kahuna
  • 2:20 - The first time recording a podcast in a studio\\xa0
  • 4:40 - My mom was the original Spartan!
  • 8:40 - \\u201cGoing to the Army\\u201d in a mob neighborhood\\xa0
  • 9:40 - Fireworks and gasoline on the street!
  • 12:00 - The mobster was killing the architect because he asked for money
  • 12:30 - Had 700 customers from Brooklyn all the way to the Hamptons
  • 16:00 - The journey to Wall Street\\xa0
  • 17:00 - Taking on multiple roles in the finance world
  • 17:30 - Starting my own business didn\\u2019t work on the first try
  • 19:00 - The first version of a Spartan race
  • 21:00 - The first \\u201cthe real survivor\\u201d- Sports Illustrated
  • 22:45 - If business was a sport it would be rugby
  • 26:30 - That incomparable top of your game feeling
  • 27:50 - It has to be tough!
  • 29:15 - I like to suffer\\xa0
  • 29:45 - Huge Surprise for the Listener Here!
  • 30:30 - How to train like a Spartan
  • 32:15 - Celebrities in Spartan\\xa0
  • 34:30 - Launching Deka in the cities
  • 37:30 - Favorite places to live
  • 41:00 - Did the Iditarod by foot through Alaska
  • 42:15 - Doing a full feature film
  • 45:00 - Wrap your kids in barbed wire
  • 45:50 - Mom locked me out of the house
  • 48:00 - Society today has made us weak, we are learning helplessness
  • 49:00 - Hit Your Mark!\\xa0

How to get involved

  • Be sure to connect with me on Social Media @MarkMoyerCoach and go to my website, www.markmoyer.com to get access to the tips and strategies that my coaching clients get directly.

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  • If you would like to be a guest on the Make Your Mark podcast and/or know someone else who has either been an athlete, in a role within the sports industry, or a military veteran, and have made a successful transition into a new role, I\\u2019d love to hear from you! Just send me an email Mark@MarkMoyer.com and we\\u2019ll discuss!

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  • If you would like more information on how I can get you unstuck and moving forward with your transition, let\\u2019s talk. We can see whether it makes sense to work directly with me, or I can give you other options, but don\\u2019t let your transition wait another day, let\\u2019s connect!

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Be sure to subscribe and leave me a quick review on iTunes. Your reviews and ratings will help me reach more people with ways to make their mark in life, business and career!

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How are YOU going to Make Your Mark today? Go get \\u2018em!

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