057: How to Master Copywriting to Increase Your Sales with Geoff Kullman

Published: May 5, 2021, 8 a.m.

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If you\\u2019re an entrepreneur in the product development industry, you probably want to take your product or service to the next level. That\\u2019s what your business is all about, isn\\u2019t it?

Well, you\\u2019re in luck. Today\\u2019s guest is the very person you want helping you with this.

Geoff Kullman is a direct response copywriter and brand strategist who helps his clients connect, build, scale, and launch six- and seven-figure digital products.\\xa0

Geoff has worked with some of the biggest names in this industry. As a result, he\\u2019s not only a wealth of information--he\\u2019s a wealth of results.

Because of Geoff\\u2019s history in ministry, he\\u2019s spent years studying human behaviors. He understands the importance of building powerful connections through your marketing in order to create an environment where people look to and think about you first.

The things Geoff shares about copywriting in this episode will truly help you build and scale your business. Tune in to glean from his wealth of information and results.

In this episode, you will hear:

  • What the most common copywriting and marketing mistakes are and how to overcome them.
  • What a sales page is.
  • What a copywriter actually is.
  • The connection between towels in the bathroom and marketing.
  • Why storytelling is so impactful in marketing.\\xa0
  • How marketing is a combination of science and art.
  • What Geoff\\u2019s podcast is all about.

Subscribe and Review

Please share this podcast with your friends and family. Our beliefs really do drive our behavior and you are born for more.

Have you subscribed to my podcast? If the answer is no, I\\u2019d love for you to subscribe. Live Life Rich is full of stories of business, some behind the scenes, and freaking amazing guests.

If you\\u2019re feeling really generous, I\\u2019d love for you to give me a review over on Apple Podcasts. Simply select \\u201cRatings and Reviews\\u201d and \\u201cWrite a Review\\u201d then a quick line with your favorite part of the episode. It only takes a second and it helps me out a ton!

If you really enjoyed this episode, we\'ve created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://marissanehlsen.com/llr057 to download it.

Supporting Resources:

https://marissanehlsen.com\\xa0

Facebook: https://www.facebook.com/marissa.nehlsen

Instagram: https://www.instagram.com/marissanehlsen/

Standard of Living Budget Worksheet: https://marissanehlsen.com/standard/

Bulletproof Your Business: https://marissanehlsen.com/bulletproofyourbusiness/

7 Steps to Financial Freedom: https://marissanehlsen.com/7steps/

The E Myth by Michael E. Gerber: https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280

Get my free time management downloads: www.marissanehlsen.com/time

The Psychology of Copywriting podcast: https://podcasts.apple.com/us/podcast/the-psychology-of-copywriting/id1532090887

Download Geoff\\u2019s copywriting and sales templates: http://www.geoffkullman.com/liveliferich

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Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com

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