96 Short Term Goals vs Long Term Goals
b"Let\\u2019s talk about short term goals versus long-term goals and the accompanied planning. I know that sounds dry, but: What do you think about it? You see people changing their minds all the time and doing things. It is imperative that you have those long term goals and dreams.\\n\\nImagine that you have your life\\u2019s goal or your business goals for the longer term, and by the longer term then you\\u2019re able to turn around and see what you can do in the short term. That is whatever you\\u2019re doing, as long as it\\u2019s within those broader, wider, long-term parameters, you can continue on. You might change, technology might change.\\n\\nBe careful as most systems that use SMART goals (see Smart Goals - Really? Get Real!), almost always forget the long term. It's alright only if your a minor worker and not involved in any strategic planning.\\nWithout a Vision on the Long Term, You Miss Opportunity\\nRemember in 1986 and \\u201987 I said a lot, in both speeches and on radio, that we were about to go through a technological revolution that was going to make the Industrial Revolution look small. People thought that was crazy, absolutely crazy. In \\u201996 when Microsoft first got into the internet, etc. and I started going around, we were talking about how that was going to disrupt and hurt the bigger companies while everybody was trying to say: \\u201cNo, no, no. They\\u2019ll drown out the small companies.\\u201d You have to take a look at how technology is affecting it and looking towards that longer term.\\n\\nI\\u2019ve heard recently people thought about some of the things, and the slowdown in many ways of certain areas of technology: \\u201cWhat are we doing? How much more can we do?\\u201d Let me say, we\\u2019re just starting. It is incredible what\\u2019s happening and what\\u2019s about to happen. Some of it is actually quite dangerous, but that\\u2019s for another time or for your questions.\\nWatson was a Long Term Goal with Short Term Goals and Projects\\nSo often we get bad examples of people really screwing up one way or the other, but here\\u2019s a great example of something that IBM did starting out with what you see now on TV: Watson. You see these little ads where Watson is out by an airplane or something, and they\\u2019re asking questions or asking Watson what do or what they should do. When that all started, think way back to 1997 when Watson first beat Garry Kasparov, the world chess champion (details at Wikipedia). Sure, that was a demo. They certainly didn\\u2019t get any money or weren\\u2019t expecting to make any money off of that. Even a few years later when Watson played Jeopardy against two others and won \\u201ca lot of money,\\u201d really, the money wasn\\u2019t there, it really didn\\u2019t do anything. It might have even been donated to charity, I don\\u2019t know, but that\\u2019s not important. They started to realize what they could do with artificial intelligence and decision-making. Keep in mind this started well before \\u201997. They built it and started to play with it, and started to do things. It wasn\\u2019t until 2014 that IBM was actually able to (and did) create a business unit around Watson.\\n\\nThink of it: 2011, they won Jeopardy. They also started to look at clinical treatment in 2011 because of the massive amount of technical details and data within the cancer oncology area. Actually in 2013, \\u201916 and \\u201917 they signed different agreements with different places, including Sloan Kettering, for oncology diagnostics. They created a chatterbot for children\\u2019s toys so that the children would have better interactions with their toys, better conversation. As I say, it wasn\\u2019t until 2014 that they actually created the business unit, and that\\u2019s when it took off. The first real business use was about 2011, and here we are in 2017, only six years.\\n\\nKeep in mind that I don\\u2019t expect you to create a new computer, world\\u2019s renowned computer operator or something, but I do say: If you\\u2019re looking at something business-wise, six years isn\\u2019t very much time, and look at what IBM is doing in the six years since they built it."