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Published: March 28, 2017, 11:23 p.m.

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This week we talk about authenticity, Rookie magazine, and PRIZM.

We also discuss product placement, Jersey Shore, and the two-step flow of communication model.

Let\'s Know Things is hosted by\\xa0Colin Wright.

For more information about the podcast, and to view the copious show notes,\\xa0visit letsknowthings.com.

My new book\\xa0Becoming Who We Need To Be\\xa0is available for pre-order (and will\\xa0hit shelves\\xa0May 1, 2017).

This episode is sponsored by Hostgator, Audible, and listeners like you.

\\u2605 Support this podcast on Patreon \\u2605


This is a public episode. If you\\u2019d like to discuss this with other subscribers or get access to bonus episodes, visit letsknowthings.substack.com/subscribe'