Athlete brand building and its importance - Charlotte Woods

Published: March 22, 2020, 5:23 p.m.

Whether you know it or not, you have an athlete brand...so it's important that you are in control of what it looks like.

Host Josh van Kampen speaks with Charlotte Woods, discussing a simple guide for all types of athlete on how to build and benefit from their unique brand.

Charlotte Woods is passionate about helping athletes succeed on their brand and sponsorship journey. She is the co-author of The Athlete Brand and Communications Manager at The Brand Builders. Charlotte loves working 1-1 with athletes and mentoring them through the brand building process; she offers support, guidance and creative ideas for athletes of all types and abilities around the world.


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Music by Qu4ntum Sounds. Say Hi on Twitter: @qu4ntumsounds