Lorenzo Hernandez: Heroic Transformation & The Road to Redemption

Published: Aug. 12, 2020, 12:40 a.m.

Lorenzo Hernandez is the owner of Undisputed Fitness (www.undisputedfitness.com/) in Santa Fe, NM, the founder of Movement Unlimited (www.movement-unlimited.org/), a husband, a father and a leader. Before he became any of theses things, Lorenzo undertook a heroic journey of transformation that took him from living the fast life, moving millions of dollars worth of cannabis, to federal prison. Prison is where Lorenzo truly took responsibility for the life he had created, and where he first started becoming a leader, coaching fellow inmates through crossfit workouts while serving his sentence and completing his rehabilitation. Once on the other side of incarceration, Lorenzo has not looked back and now leads an amazing family of coaches and students at Undisputed Fitness, in addition to helping lead his family of two children with his wife Jennifer. We discuss his journey in detail and also highlight lessons learned and tools acquired along the way. 

Some topics we discuss:

  • The effect of not having a strong/healthy male role model while growing up
  • Physical Abuse, Acting out and finding identity through “being cool” and partying
  • Writing as a creative outlet for self-directed healing 
  • Developing emotional awareness
  • Dealing (or not dealing) with abuse, trauma, tragedy and loss
  • Going from casually selling drugs to moving millions of dollars worth of cannabis
  • The Ultimate Saturn Return: Going to Prison at 30
  • Being accountable and truly taking responsibility for your actions and mistakes
  • The road to redemption, training and learning to coach and be a leader while in prison
  • How to lead and build a team that continues to grow and evolve
  • Creating a welcoming and supportive growth environment
  • Learning to train adaptive athletes - Movement Unlimited