E49 - Nathalie - Enhancing Customer Experience

Published: March 17, 2022, 6:30 p.m.

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Following a thriving career in marketing, Nathalie Schooling founded nlighten in 2005. Since then, she has grown into a multiple award-winning customer experience company, recognized as one of South Africa\\u2019s leading CX enterprises.\\xa0

Nathalie is an experienced customer service strategist, trainer, and improvement specialist with more than 25 years of experience in the customer service and experience industry. Her vision is to help South African businesses improve their service and create memorable customer experiences that build their reputation, enhance their profitability, and make them sustainable regardless of market conditions.

In this episode we discuss,

  • What is Customer Experience (CX) - From Action to Experience\\xa0
  • CX trends
  • Creating Customer journey maps
  • CX case studies
  • Skills required to become a CX practitioner\\xa0

Timestamps\\xa0

  • Fundamentals of CX - 4:13
  • Nathalie\\u2019s journey as CX Influencer - 12:57
  • CX trends in the industry - 17:17
  • Customer journey map in a post covid world - 23:39
  • 3 CX Case studies - 32:47
  • Becoming a CX practitioner - 37:47

Quotes

  • Sometimes, Less is More
  • Never be happy with the \\u201cStatus quo\\u201d
  • Out of bad comes good
  • You have to give to receive

Connect with Nathalie: LinkedIn\\xa0

Twitter: @nlightenCX

Website: https://www.nlightencx.com/\\xa0

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